NHBPM- Day 15

Skipping a lot of prompts here….

Day 15 prompt asks why healthcare companies or healthcare professionals should use social media.

Well, this is an easy one. Everyone uses social media. When I say everyone, I mean everyone. Even my grandpa is on Facebook.

As someone who works in social media, I will always definitely support the use of social media. Not only is it a great tool to stay in touch with people and build your online presence, it’s a great way to learn. It’s apparent with communities like the Diabetes Online Community that groups of people with similarities are coming together to communicate, share information and support each other.

How great would it be if our healthcare companies, doctors, nurses, diabetes educator, etc. was on social media participating in vital conversations as well? Obviously, with confidentiality policies, information about your health wouldn’t be disclosed through social media. But maybe you have a question about a wacky day of blood sugars but don’t want to go through the hassle of calling your doctor, leaving a voicemail and waiting to hear back. Send her a tweet, message him on twitter. Social media can be done practically anywhere, even the bathroom, so your doctor will be able to respond when he/she sees the message/tweet. Checking Twitter and Facebook literally takes 2 seconds and with smartphones, a notification will pop up if someone is trying to get in touch with you.

I also think it’s important for healthcare companies and professionals to know what’s going on in the community of their patients. Of course, I’m mostly referring to endocrinologists and diabetes specialized companies because I’ve got diabetes. But this applies to any specialized doctor.

Just my two cents. What do you think?


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